The split in Jersey City is between the waterfront and everything behind it. Exchange Place and Newport towers have service entrances, freight lifts and a dock a van can back into, so a wall goes up in under an hour. Behind Grove Street the building stock changes completely — Hamilton Park brownstones and converted Powerhouse Arts lofts where the panels come up a staircase by hand. Both are fine. They are just different crews and different arrival times, which is why the first question we ask is about the door, not the date.
Rooftop bookings need one extra conversation. A flower wall is a sail, and the Hudson does not care that your event is at six. Outdoors and above the fourth floor we add ballast and make a wind call the day before, and we will move the wall inside rather than watch it go over. The skyline behind it is worth that much planning.
